George Balanchine and Lincoln Kirstein founded the School of American Ballet with the goal of creating an American ballet company. The School and NYCB have been intimately linked – for the past seven decades, SAB has been the official training academy of New York City Ballet.
SAB requires unique and eye-catching event and campaign materials throughout the year. Each initiative carries its own theme, look and palette that is then coordinated with the venue decor and other necessary materials. Below are examples of how each campaign or event has its own personality and how they vary from year-to-year.
Additional materials like the impact report offers donors and SAB supporters an annual glimpse at the progress and news within the school and its programs.